Symrise Annual Report 2022 | 2022-2023

Designer: Katrin Janka, 3st kommunikation GmbH, Mainz, Germany
Manufacturer: Symrise, Holzminden, Germany

The Symrise online annual report provides an in-depth insight into the company. It conveys the corporate strategy, highlights current research and development priorities, takes a look at employees and thus the corporate culture, and repeatedly makes the company's sustainability focus transparent.

In the current reporting year, everything revolves around the topic of "Creating resources through the circular economy". In varied formats, they make it possible to experience what this means. For example, Symrise is the first company in the industry to use hibiscus, which is sustainably verified. A report in the U.S. describes how the company obtains mint flavorings with backward-integrated production. Design-wise, the clean, colorful design structures the individual stories, while vivid photography and short video formats make for an engaging presentation of the content. In the best case, the digital presentation stimulates the senses (almost) as much as the portfolio of the fragrance and flavor producer itself. In keeping with the brand, small eye-catchers in the form of numbers or icons provide information again and again. By scrolling or clicking, they reveal some extra information.