ESR 1000 Series Reach Truck 2019

Designers: Crown Design Team in Munich, Germany: Christoph Babel and Jim Kraimer; Crown Design Team in New Bremen, Ohio, USA: Mike Gallagher, Phil Swift, Robert Kelley, Jon Ochenas, Dave Pingleton, Ray Denison, Allen Wagner and Markus King, Crown Design, Crown Equipment Corporation, New Bremen, Ohio, USA
Manufacturer: Crown Gabelstapler GmbH & Co. KG., Feldkirchen, Germany

The ESR 1000 is the newest and most advanced reach truck in the world. Two break-through innovations provide unparalleled advantages in the marketplace. First, the connected Gena® operating system with interactive display creates a completely fresh and engaging user experience. Gena connectivity also helps customers realize valuable operational efficiencies. Secondly, the patented Xpress™Lower system doubles the lowering speed, which improves overall productivity up to 21% – that’s a game changer in 24/7 warehouses where margins are thin. Lowering is smartly paired with energy-saving, regenerative lowering – in simple terms… an operator can lift twice…and the third lift is free! This beautifully designed vehicle includes many other innovations, such as a highly adjustable armrest and panorama glass overhead guard. In short, the ESR 1000 has it all… a modern and engaging user experience enhanced through connectivity, productivity that improves the bottom line, and human-centered design that customers expect from the Crown brand.