Designers: Ryan Boudreaux, Product Ventures, Fairfield, Connecticut, USA
Manufacturer: Gorilla Glue Company, Cincinnati, Ohio, USA
Gorilla Glue, an industry leader in the adhesives category, engaged Product Ventures to design and develop a new entry into their portfolio of super glue products. Through category audits, consumer research, and iterative prototyping, PV’s industrial design team delivered an easy-to-use, precise, controlled dispensing tool that fits comfortably in the hand, and our engineering team worked with Gorilla Glue to bring the design through pilot tooling to a commercialized product.