Honorable Mention: International Architecture Awards 2025
Innovative Design Meets Tradition | Vienna, Austria | 2023

Architects: smartvoll Architekten ZT KG
Design Team: Nattaya Englinger and Philipp Buxbaum
General Contractor: smartvoll Architekten ZT KG
Client: Von Köck Juwelier GmbH
Photographers: Kristina Kulakova

It is with great pleasure and pride that we present VON KÖCK, our traditional family business with almost forty years of history, at the renowned address on Graben in Vienna. 

Tradition is not just a relic of the past, but the foundation on which our family business is built. Led by Felix Köck in the second generation, we are proud to be an integral part of the jewelry tradition in Vienna. 

Our commitment to quality, creativity and a truly personal shopping experience motivated us to transform our store over a seven-month period in 2023.  

We are extremely proud of the collaboration with local family businesses who supported our vision of an environmentally friendly renovation. Working closely with the respected Viennese architects at Smartvoll, we have taken our store on a journey of modernization and innovation.

The design of our new store has a clear focus on natural materials such as warm wood and ambient lighting. This design creates a welcoming yet luxurious atmosphere that invites our customers to feel at home and explore the treasures of our collections.

The centerpiece of our new store is an impressive nine-meter-tall tree that reflects our deep connection to nature and highlights our dedication to natural materials in jewelry. 

We have created separate, personal consultation lounges to offer our customers an exclusive and private shopping experience. In these areas, our experts can advise them and they can discover high-quality jewelry at their convenience.

We would like to thank you for considering us for your competition. Please feel free to visit us to explore our newly designed location and discover the unique beauty of our collections.